Content is everything in the world today. However, we have to master the art of utilizing the content we create effectively.
One of the greatest challenges many entrepreneurs face is creating enough content that will provide enough exposure of their business to potential prospects. Often times individuals will create content for each platform that they want to utilize. While you can do this, it is not the most efficient. You can utilize the same piece of content in a variety of forms. It’s simply a matter of knowing how you can do this. The best part is, once you reach a certain stage in your business, simply have a virtual assistant do the work for you. When done properly this can also be utilized to enhance the rankings of your website by providing backlinks.
Here is the process of how you can utilize a single piece of content and utilize it in multiple ways:
- Broadcast via Facebook Live
- Utilize recording of Facebook Live & upload to YouTube
- Utilize the audio from your video to upload to Soundcloud
- Transcribe the audio into a blog post
- Turn the blog post into a LinkedIn post
- Turn the blog post into an infographic
- Turn quotes from the transcription into tweets
- Turn quotes into memes
- Turn the transcription into a SlideShare presentation
- Turn the transcription into a PDF
So with a single piece of content, you now have created 9 different versions of it to spread across the internet. As you get comfortable, you can syndicate each of these pieces of content across the internet on a variety of sites.
Learn how to utilize these techniques to attract your ideal client online at http://www.byroningraham.com/idealclient