The hustle wave is here, and I’m not talking about the dance either. For many entrepreneurs, there is an immense pressure to work 18 – 20 hours a day, 6 or 7 days a week. While this can yield great rewards in business, it comes at a cost!
As an entrepreneur, especially in the beginning, there is a need to wear multiple hats as a business grows. However, this will often lead to working long days to perform the tasks of several people. As a business owner, it is vital to ask yourself a simple question, “What do I want my life to look like?”
For many people, there is a belief that by working 18 hour days 7 days a week, they can provide for their family. While this might be true financially, the need for connection will go unfulfilled. For someone who is single, they will quickly find themselves alienated from all of their friends, as no one will have seen them in months or even years. If someone has children, they will miss the important events throughout their lives and never truly build a relationship.
So what do you do?
You have to ask yourself a question. What systems and resources do you need to have in place that will allow for you to create the financial freedom you desire, while spending time with family & friends. When you do this, it changes your perspective on how a business should really look like. Spending time with the people we care about in life is priceless, as no amount of money can buy back time.
One of the simplest things anyone can do to gain time back in their lives is to make a list of daily tasks they can pay someone else to do. For example, it can be more efficient to have someone else create and post social media content to the various channels online to attract business leads. On the personal side, you might hire someone to clean your home once a week, or mow the lawn once a week. The opportunities are endless.
I’ve heard from some people that they “enjoy” doing some of these things, the reality is they can become time sinks. If you had to choose between spending time with your family or cleaning your home for 4 hours on a Saturday, which would you choose?
You have to look at tasks in your life from this viewpoint to determine what you should hire someone else to do.
Another objection some people have is they don’t want to pay someone to do it when they are capable of doing it themselves! Here’s the thing, if you can do a task that generates $100 an hour, why not pay someone $10 an hour to take care of tasks you would have done anyways. This actually allows you to increase your revenue, as you are able to focus on revenue-generating activities, as opposed to day to day tasks you can hire someone to do for you.