Jessica is an entrepreneur, single parent who built a consulting company from the ground up leveraging social media while traveling to amazing destinations around the world.
Before becoming an entrepreneur, Jessica was in the marketing world. However, to discover herself she went on a spiritual journey teaching yoga and became pregnant with her daughter.
It wasn’t long before she made the transition into consulting to change the outcome of her life to go beyond teaching yoga and helping entrepreneurs spread their message to the world.
As she built her business she focused on high ticket sales as it provided a freedom that lower ticketed clients did not. Typically lower priced products and services required more time and energy than high ticket offerings. The more she offered high-end products the more it affirmed the value she brought to the marketplace.
A key principle in her business is to create a high quality, high priced program marketed to the right people instead of creating various low ticket items.
To grow a business it is imperative to have the right strategy, otherwise connecting with the right people will be very difficult. Part of this process is to identify clear income goals. When you identify these, they enable you to reverse engineer the actions necessary to achieve them.
The key to creating a product people want to buy is focusing in on your brilliance. Each and every person has a talent, a gift that can help people. The more you focus on refining your gift and sharing it with the world, the more prosperous you will become.
When it comes to identifying your ideal clients, you must become crystal clear on who they are. You must know the pain they are experiencing and the transformation you want to create for them.
Many high ticket sales will occur on the phone. During conversations with prospects, it is important to build a relationship with them not pitch them. When the relationship is the right fit, the sale will happen because of the value you provide.
One of the myths that Jessica has busted is the concept of balance. When you are balancing things in your life, you are taking away from one area to focus on another. The key is creating abundance where you focus on creating success in all areas of your life.
The One Thing Jessica recommends individuals do is show up every day. Commit to engaging your audience 3x – 9x per day, as you will be surprised at what people will connect with. You want to be vulnerable in the content you share online, as this is what people will resonate with. The more you engage the better because you might be surprised at who will share your content.
To learn more about Jessica visit: http://www.jessicayarbrough.com