Anna Lundberg is a business consultant and personal coach who writes, coaches and leads workshops to help ambitious individuals achieve their full potential in their professional and personal lives. She’s a big believer in stepping out of your comfort zone.
Anna’s journey into the entrepreneurial world began at Proctor & Gamble after finishing her master’s degree. In 2013 she took a Sabbatical traveling across S. America to explore the world. After finishing her trip, she left her position in the corporate world and began consulting various businesses.
Shortly thereafter she trained as a life coach which became part of her personal development journey.
As an entrepreneur, one of the most critical things anyone can do in their business to build momentum is to be consistent. In today’s world with the vast number of marketing messages consumers are exposed to, it is vital to show up in front of them as much as possible. However, while being consistent is important, you must know who your audience is to place your message on the appropriate platforms.
There will be “guru’s” who preach that you must be on every platform, and whatever the newest platform is. However, you will have a much greater impact if you focus your energy on a few platforms where you can build a relationship with your community, vs being a stranger to them.
Before you communicate with your ideal clients, you must gain clarity on what your why is and what does success look like to you. Each of these will dictate the type of clientele you want to work with, as well as shape your business accordingly.
A key aspect of creating success as an entrepreneur is taking consistent massive action towards your outcomes on any given day. One of the sticking points entrepreneurs face is the need to create perfection in all aspects of their business. Because the world is constantly changing along with your business, you must learn to put your message out there and adapt over time. Focus on the phrase “Good is Good Enough”. Once you have a product or service out there, you can enhance it to make it better. You simply just need to get it out there in the market.
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The One Thing Anna recommends is to know that everything you’ve ever wanted in life is outside of your comfort zone. Take a moment to understand what is important to you. Create a vision board for your life and for your business. It will help you create clarity in your day as you will know why you have to work hard to create the life you desire most.
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